WIRED Announces First-Ever WIRED LIVE In Washington, D.C. November 15-18, 2012
— New exposition designed to showcase disruptive ideas and innovation in entertainment, business, health care, consumer electronics , and more –
NEW YORK, May 1, 2012 /PRNewswire/ — WIRED, the brand that chronicles how technology is changing the world today announced the first-ever WIRED LIVE, to be held November 15-18, 2012 at the Washington Convention Center in Washington, D.C. An innovative and engaging showcase of disruptive ideas and exhibits, WIRED LIVE will connect companies and thought leaders in the WIRED ecosystem with an influential audience of early adopters, entrepreneurs, policy makers and venture capitalists.
Prime exhibit space and customized sponsorship opportunities are now available. Nearly 200 interactive exhibits will be on display from cutting-edge companies looking to engage consumers and professionals from the many industries that WIRED covers including technology, entertainment, consumer electronics, media, health care, government and more. Exhibitors are expected to leverage WIRED LIVE’s qualified audience for their holiday roll-outs, with some items available for purchase right on the show floor.
“WIRED LIVE provides us with a unique opportunity to bring some of the innovative and disruptive ideas that WIRED covers to life in a way that will engage professionals and enlighten consumers as only WIRED can,” said WIRED Vice President and Publisher Howard Mittman. “For 20 years, we have provided our audience a glimpse into the future so they can harness it for their businesses, innovations and entertainment and now have a great opportunity to collaborate with the companies that we admire to showcase the best of what’s next in the WIRED world.”
Comedian, writer, founder and Chief Creative Officer of Nerdist Industries, Chris Hardwick will be the WIRED Live Spokesperson. Exhibit features will reflect major trends in WIRED editorial, ranging from “Geek Dad Workshop” and “Best of Test” to “Living by Numbers” and “Space: The Eternal Frontier.” Other highlights and features include:
* Maker Zone presented by Autodesk: A leader in 3D design, engineering and entertainment software, Autodesk unveils a space for all makers, builders and tinkerers.
* Epicurious KITCHEN OF THE FUTURE: This iconic global food brand provides a first-hand-look at tomorrow’s food cooking techniques, ingredients, and kitchen environment.
* Thrive presented by Celliant: An innovator in making products that improve people’s lives, Celliant reveals how to optimize the body through responsive textile technology.
* Space: The Eternal Frontier: Learn about what’s coming in space exploration, expand your mind about the world around us, and hear from game-changing NASA innovators.
Powered by a multi-platform advertising campaign, including an initiative with Klout to target key influencers, WIRED LIVE is expected to drive up to 50,000 tech-hungry prosumers to the nation’s capital for an immersive, experiential, one-of-a-kind expo. Attendees will also enjoy rich live programming (such as keynotes, conversations, workshops, and concerts) featuring iconic speakers led by WIRED Editor in Chief Chris Anderson, New York Times best-selling author and founder of DIY Drones. Events will range from a live 2012 version of WIRED’s popular cover story “The Smart List: 15 People the Next President Should Listen To” and “Meet Your Makers” (a show-and-tell with DIY stars) to custom programs designed to help sponsors achieve their marketing and audience engagement goals.
Come November 15th, This is What Will Matter. WIRED LIVE is produced by WIRED and Marketplace Events. Check out: www.WIREDLIVEexpo.com, @WIREDLIVEexpo, www.facebook.com/WIREDLIVEexpo.
ABOUT WIRED
At WIRED, our job is to explain how technology is changing the world. Each month in the magazine and every day online, we deliver a look at the future of business, entertainment, science and culture, gadgets, gear and big ideas. Readers come to WIRED expecting us to be provocative and explanatory; to give them the most urgent up-to-date stories and the essential information they need to navigate change. WIRED and Wired.com reach more than 19 million readers each month. www.wired.com
ABOUT MARKETPLACE EVENTS
Marketplace Events creates uniquely vibrant marketplaces that connect enthusiasts with experts, products and services. The company produces 31 consumer shows in 21 markets across North America that collectively attract 14,000 exhibitors and over one million attendees every year. www.marketplaceevents.com
SOURCE WIRED
CONTACT: Melissa Garvin, LeadDog Marketing Group, +1-212-488-1462, mgarvin@leaddogmarketing.com, or Jonathan Hammond, WIRED, +1-212-286-5866, jonathan_hammond@wired.com
