Top Southwest Creative Firms Tapped to Launch Web Site
Esser Design (www.esserdesign.com), a leading branding and marketing firm, and Terralever (www.terralever.com), a top web development and interactive marketing strategy company, today announced that the two companies, in partnership, have been selected by University of Arizona’s Phoenix Mars Mission to redevelop the program’s web site. The Phoenix Mission is operated for NASA by the Lunar and Planetary Laboratory at the University of Arizona, in partnership with the Jet Propulsion Laboratory, Lockheed Martin and the Canadian Space Agency. The Mission, scheduled for launch in August 2007 and arrival in May 2008, is the first program in NASA’s Mars Scout Program of competitively selected missions. Scouts are innovative and relatively low-cost complements to the core missions of the agency’s Mars Exploration Program.
Features of the new web site, scheduled for completion in late spring 2006, will include an interactive Mission timeline, a raw image database, media streaming, Mission blog and interactive tools and content for educators as well as the general public. The site will showcase all aspects of the Mission, from the planning phases through the much-anticipated launch in Aug. 2007, cruise, descent, and landing in May 2008, and surface operations in Tucson through summer 2008.
“Our needs are for a highly creative and accessible web site that will maximize the use of technology to bring dynamic content and imagery from the Mission to life,” said University of Arizona Education and Public Outreach Manager Doug Lombardi, the project’s outreach lead. “We selected both companies because they can deliver that and more, bringing a strong design aesthetic and superior development experience to the project.”
Said Pam Esser, Partner and Marketing Director of Esser Design, “The partnership of Esser Design and Terralever will provide the Phoenix Mission Team expertise in design and web development that will evolve throughout the Mission to employ the most current content, design tools and technologies. We’re thrilled to have been selected from among the top-notch finalists.”
“The web site for this project is integral to keeping the public, educators and enthusiasts alike updated on the Mission’s progress,” said Chris Johnson, Terralever CEO. “This will be an exciting project, and one that our team is pleased to be a part of.”
About Esser Design
Esser Design is a leading branding and marketing firm providing clients integrated, award-winning creative solutions since 1982. The Phoenix, Arizona-based firm specializes in brand identity and strategic planning initiatives including design for print, web, multimedia, environmental, and packaging applications for a variety of industries. Esser Design is innovating experience design for clients to help them make their mark. For more information, visit www.esserdesign.com.
About Terralever
Terralever (www.terralever.com) is a leading interactive firm that has been creating remarkable web sites that deliver increased revenue and enhanced user experiences for its clients since 2002. The Tempe, Arizona-based company specializes in internet strategy, web site design and development, search engine optimization, pay-per-click and email marketing. Terralever has built a reputation of excellence and fueled growth by enabling companies to market more effectively through technology.
Contact:
Public Relations for Terralever
Kathy Sacks, 602-619-4444
kathy@kathysacks.com
